Daily mail




Daily Mail home page, Thursday, 26 January 2012
1)Victim of the fast food generation.Girl 17 has eaten nothing but chicken nuggets since she was two rushed to hospital.
Teenagers are represented as unhealthy and that they cant eat a well balanced diet and cant  resist the temptation of unhealthy fast food . Not all teenagers are unhealthy the newspaper wouldn't put examples of healthy teenagers and portrayed teenagers as the common stereotype. The audience is parents so they can stop there children from getting addicted to fast food. Negative words: victim, rushed to hospital.
Image result for daily mail front cover teengaers




2)Face of teenager cyber terrorist. 
It is implying that teenagers cannot be trusted online. The picture is of an unhappy boy so the reader the reader could imply that the teenage boy is unhappy and lives in a bad environment and they could think that most teenagers are like that. They are unfair as it doesn't show how other teenagers are safe on the internet.The audience are parents so they can be more aware of what their children are doing online. Negative words: Cyber terrorist


 3) Audience people who may have swine flu so they are warned that the 15/16 year old are being paid to answer calls about swine flu and are miss diagnosing some people. It shows teenagers is a negative light as it shows that they are taking jobs which they are unqualified/underage for for above minimum wage but it shows the swine flu hotline in a worse light as they employed them. Negative words: miss diagnose, underage, working late into the night, irresponsible.

 4)Title: teenager rushed into hospital by air ambulance after fight on Margate bridge. Around 50 teenagers were in a mass brawl that was sparked by an argument over a girl. This show teenagers in a negative light as it shows them to be violent and immature. Also it shows that are ignorant to the people around them as their were families there with young children and they started a fight which could put them at risk. Negative words: injuries, fight, hospital and police. The audience is parents and so they can keep a closer eye on there children to make sure they are not getting into fights and people near Margate beach so they know their are teenagers their which might start fights. 

 5)teenagers pea sized brains - States that teenagers are impossible and are emotionally immature but it states but makes an excuses as somewhere in brain which makes motivation is undeveloped. The article at first makes fun of teenagers as it compares them to fleas soit is putting them on a negative light  but then puts them in a posotive light. posotive words used are :they are not lazy. The title will entice parents of teengaers and also implies that the article will put teengaers in a negative light.

Guardian and daily mail comparisons Guardian
Image result for guardian brexit headlineImage result for daily mail brexit headlines


The daily mail have a picture of people sad over brexit where as the daily mail have someone happy about brexit. The daily mail use positive language such as were freed from shackles of eu but it does have negative subheadings as PM crisis as voters reject project fear and pound at a new low. The guardian present brexit as a crisis as they're  headline Cameron fights for survival as Britain sets course for brexit in there subtitles they list things that there audience would find bad such as forage claims victory. Daily mail readers would consider brexit as a good thing because its a fascist newspaper but the guardian is a communist themed newspaper so there audience wouldn't of wanted to leave the EU.

 2)Image result for daily mail headlineImage result for guardian migrants front cover


The Daily mail has got a large picture in their front cover and a large headline to catch their readers attention the question makes the reader want to find out more on the subject. They have a xenophobic attitude to  migrants entering the country which there target audience could have as well. The guardian have more sympathy towards the situation and emphasizes this by using a picture of a man crying. The guardians news is political and challenges the immigration system which contributes to their communistic views.They have different opinions as the daily mail do not want to let more migrants in whereas the daily mail does.

3)Image result for daily mail headline olympicsImage result for guardian olympics
Both newspapers highlight different aspects of the Olympics where the guardian celebrates the athletes by using a large picture of an Olympic swimmer and has the headline No gold but plenty to cheer, they have a positive celebratory copy which would include facts about the Olympics. The daily mail reports about scandals and dramas of the Olympics as they highlight that the Olympics is hiring underage guards. The daily mail normally reports scandals and dramas as their target audience like to read those types of things.
4)Image result for daily mail headline horsemeatImage result for guardian horse meat
The guardian is focusing how the police/government are dealing with the horse meat scandal and have a bold headline showing that where as the daily mail have show how Tesco have admitted they use horse meat both newspapers which is more direct and scandalous as this statement at the time was a big statement which would have affected a lot of people. Both news papers are reporting the same issue but the daily mail is hyperbolising it and the guardian is reassuring  their readers that the issue is being handled. 
Image result for guardian headline murder






















5) The guardian are direct about there news and gives analytics in their headline whereas the daily mail keep the reader guessing as they do not say who these men murdered and why. They made a big deal out of this murder as they said that if they were incorrect about them being murderers they could sue them, this statement puts the daily mail on the line because they could potentially be sued which catches the readers attention. The one word headline would attract there target audience as the daily mail is easy to read and this would convey that. The Guardians headline would entice their target audience as their headline is factual and straight to the point which is what guardian readers would want to read as they are an upper middle class/upper class newspaper.

Comments

Post a Comment

Popular posts from this blog

Image
Big issue covers analysis  To reflect the eccentricity of David Bowie they have used a white background so that the colours of the face paint on his face stand out also they have made his eyes a different colour to make him look like an alien. They have done an exact front photograph of his face and shoulders which makes him look like he is looking directly at the reader. He has his signature hair and makeup so that he is easily recognizable. They have used a very white light to highlight his pale skin and to emphasize the vividness of his face paint. They have used an animated green font for his name which he uses for most other things and to match the font of his name they have used the same green as the colour of the big issue font. Bellow the David Bowie typography they have a statement about what he represents in pop culture which is the strap lines.They have done this in black with a more structured font, the black makes it stand out and draws attention to ...
Read more
Analysis of mad men. The scene starts with a birds eye shot of the street, they use digetic sound through sound of the cars and they use mise en scene through the old cars, this is to establish that the office is in New York. Then the camera cuts to a shot of them entering an elevator there is fast pate instrumental non digetic music  from the era to emphasize the fast paste of the business world. They use digetic sound as when they reach the floor the elevator bings. They us mise en scene as the men are all wearing suits and the one women is wearing clothes from the era. The camera is focused on there faces to show how nervous and uncomfortable the women feels the goes the mens point of view to show that they are looking at her body, this highlights how objectifying men were in that era. .Once they reach the top of the floor the camera follows the men there is  digetic sounds of typing and mumbling to recreate the sounds which would normally be at an office. The ...
Read more
Image
Burn the witch and un-finished symphony comparison. Unfinished symphony used their video to represent street life to raise awareness of what a lower class neighborhood in los angles looked like uninterrupted where as Burn the Witch uses characters from a popular children's television show to show part of the narrative from the movie the wicker man which is intertextuality, the two story lines of the children television show and the wicker man juxtaposes ecahother. Burn the witch shows the characters from the popular television show to reveal a picturesque town which through out the video slowly shows how they are more and more psychotic because at the start of the video the towns people seemed normal and doing chores that an olden day town would do like mowing a lawn but the their were clues as the video went on such as a calf in a a pie.  It had intertextuality which means that the audience wouldn't understand it unless they had seen the wicker man and th...
Read more