mediastudiesaliciagooch

These show different political ideologies as the guardian have a liberal view as they use words which are sympathetic towards refugees such as " shocking cruelty. Whereas the Daily mail uses there left wing patriarchal point of view and present migrants as criminals by using the word "seize". Criminality is looked down upon. They also used the word "swarm" which has connotations of swarm of flies, this re[resents migrants as a pack which could threats British civilians. The title for the guardian is small and directly under it there is a picture of a man carrying a child, due to the thin and small title it creates a soft visual for the reader top look at. Whereas the daily mail has a large headline in thicker font with pictures of migrants on the street and police cars with a red banner, this creates an aggressive visual which conveys urgency. As the audiences for these newspapers are completely opposite it as the daily mail is more  left wing than the g...

 These adverts are both advertising energy drinks. They both advertise there brand in different ways to consumers. The powerade zero advert uses a women,l this challenges the gender stereotypes for women. In the advert she is doing a crunch and is visibly sweaty, contradictory to the slim figure that women usually have in adverts such as for clothing she has a more athletic build. The dark room with slight lighting emphasize and highlight her abdominal muscle and the light running down her leg shows off her lean and muscular legs. She is not looking at the camera and seems concentrated which conveys that the shot was suppost to look like it was taken in the midst of her exercising. The language reflects the ambassador as she is sweating and it says" sweat out". In the lucozade advert the man in it is looking seriously directly at the camera to make eye contact with the consumer. The ambassador of the lucazade advert is a footballer called Gareth bale, due to his succes...

Theresa May  Theresa May is depicted in the sun stereotypical through the use of an image of the heels which she has worn. This shows the narrow beauty conventions which the sun holds.  They also use the phrase "heel, boys". This is a pun as she is wearing heels and is acting as a leader to reunite Tories and deliver brexit. This could also be playing on the stereotypical view on heels that they are seen as something which women wear to appeal to men and Theresa has used this appeal to make the men that she works with "heel" to to do what she wants them to do. An alternative view is that they are mocking her also as the heels are not the nicest and also there is an unattractive photo of her above the heads of the men. In the daily mail they have used a semantic field of words which link to the stereotypical narrow view of  words which describe Theresa may as beautiful such as " stunning" and "crush". To further emphasis this they ha...

Newspapers and political bias 1) Examples of liberal values would be actions to achieve equality by alleviating social ills and protect human rights. 2)Conservatives believe in personal responsibilities, limited government and free market. They think that the government should help people achieve there own goal. 3) A political party may change their stance as the key values  of their party might not aline with the values of a liberals, socialists or communists 4) An organisation might support a political party through its media product as the party may have values or rules that could help the organisation. The mail on Sunday shows a right wing ideology, this because they support the bombings. This is conveyed in the quote "Trump: "mission accomplished". The fact that they used Trump in the headline further emphasis's their right wing views as Trump himself has right winged views. This might be be unsuccessful as Trump has a bad reputation a...

Hall - theories of representation It can be applied to any media product including newspapers It can be applied practically by newspaper headlines trying to fix the meaning of a representation, both the copy and the photographs.  Draws attention to the role of power in representations - general distribution in power in society and the power of the newspaper as an institution also the power of audience to decode representation -  power of the audience to decode representations in different ways. limits  Does not explain specific stuff about newspapers. Theories of identity, Gauntlet applied to any media product sense of identity Guardian - liberal and progressive  Mail - patriotic and hard headed newspapers - offer diverse and sometimes contradictory media messages to audiences - range of points of identification.    Limits Young audiences wont gain a sense of identity through newspapers but self expression online and by consuming en...

Burn the which analysis  Camera: There is an establishing shot which establishes that it is a small village and they are having a town meeting.  Then there is a wide shot with a sign that says speared boar which is the name of the pub, this is a hint as it foreshadows the an actual speared boar.  The figure paint the doors with red crosses which they used to do if their was a witch in the house, this links to the title of the song. There is a close u shot of a pole with flowers which the towns people are decorating, then the camera zooms out and it is a noose, the camera the close ups which the inspector from the city looks shocked. Sound: Non digetic sound is the tweeting of the bird at the start. The music has a sound that sound like mowing which starts when they show a towns person mowing. Also when there is a string quartet the sound of instruments starts Digetic sound is the screeching of the violin which is an ominous sound at the start of...