Media Language and Representation: Unseen Advertisement


Image result for amnesty international poster



Amnesty international has used a drawing that has been drawn by using a computer which creates a more clean cut image where as the shelter have used pictures of peoples faces with messages written over it and a response to the message bellow which creates a more multi layered poster. 

The amnesty poster has red hands which are creating peace sign and also they are representing scissors cutting a barbed wire, this could show that they are trying to help people through peaceful means. The hands instead of scissors show how they are peaceful and do not believe in using weapons to create peace, this conveys that this is a humanitarian charity. They use red on the hand and the international which conveys how they want people from allover the world to come together to help them. The barb fence could be a symbol for multiple things like people being held against their will or people living in rough areas because they cant afford fences. Also barbed wire is more aggressive than just using a fence because they can shock people with electricity. Also barbed wire is used to keep animals from escaping, so that could convey that they are liberating people from being treated inhumanly.

The light brown background is earthy and neutral which could symbolize that they are helping the world as earth covers the world, it could how bad living conditions as people have to live in dirty and uncivilized places. The poster only having three colors makes it simplistic. The hands being red could show anger and injustice and how they are using anger towards certain injustice situations to make them better, it could show passion and how if people are passionate about liberating other people they can achieve that goal.

This advert could be shown in places where generally wealthy or middle class people go like at train stations and near shopping malls as they are populated places.

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