There is a plus size woman in the video. This contributes to the video as normally plus size people are not commonly used in adverts and thinner models are usually used. She is wearing a bright colour which plus sized women do not usually wear bright colours, this makes her look bold and confident within the way she looks. The camera zooms out from a mid length shot to a full body shot where she is standing next to a bright pink wall which matches the trousers of her outfit. Her standing on the street shows how she is confident wearing bright clothes in public.
















In this shot there is a European man wearing a skirt, this is to represent the lgbtq, it also send the message that there are no gender barriers in fashion and it is breaking gender stereotypes, this is shown as he is wearing a t shirt and a skirt.. He is holding a sign in a European language which represents people of different ethnicity's. It also reflects what the narrators saying 'wear a short skirt if youre a man'

In this shot there is an asian man with an amputated leg boxing.The narrator says "be bold, be new".  "Be new" reflects his mechanic leg which is new technology, and "be bold reflects that he is not hiding it. His disability being shown it breaks the barrier that people with disabilities cant do exeresize or be good at it because they do not have the same body parts as people with all there limbs intact.

In this shot two black women are dressed boldly in a fancy restaurant. They are dressed the same wearing a bright red hat and large bold sunglasses indoors which draws attention to them. There are wine glasses on the table to show that it is fancy. One of them is standing on the chair and the there one is sitting down and they are posed and starring directly into the camera. There are other customers in the restaurant as there is one next to them and one of there shoulders are next to the camera, this shows that they are comfortable drawing attention to themselves. They are dressing in an edgier way than someone normally would do if they were going to a restaurant.

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