target audience

Your Target Audience: A culturally sophisticated 16-25 AB demographic.

AB Demographic:
A - Upper Class - Higher managerial, administrative or professional. (4% of population)
B - Middle Class - Intermediate managerial, administrative or professional. (23% of population)

Dance music video 

1)


- Its about a father that used to do high jump
- He becomes older and wants to do it again
- he trains and achieves
- he teaches his daughter
- It also shows how he used to be an alcoholic and thats why his wife left and why he 

2)


 - Post zombie apocalypse feel to it
- abandoned world
- loneliness
- on a mission
- post modern world
- abandoned derelict mise en scene

3)


- focuses on abusive relayionships
- blurring gender stereotypes
- violence due to need for money
- prostitution and stripping

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